Bay Area Wreath Co. was founded by Charlotte Bertha during the pandemic in March of 2020. While everyone was trapped indoors, Charlotte tapped into her creativity and discovered her passion for crafting.

Five years later, Charlotte is busy building her empire. Bay Area Wreath Co. has grown to support Florida locals from Naples to Jacksonville. If that weren’t enough, the company now ships all across the continental United States from her home in St. Petersburg, Florida.

What started as a small hobby snowballed into the trademark it is today. Bay Area Wreath Co. is recognized as an upscale marketplace offering custom wreaths, swags, centerpieces, garlands. Also offering holiday home decorating, Make-and-Take classes, virtual design courses, and appearances at local vendor markets and craft shows.

When asked what the future vision for Bay Area Wreath Co. holds, Charlotte said:

“I dream of opening my own brick-and-mortar storefront right here in the heart of downtown St. Pete where locals can come shop, craft, and create to their heart’s content. I’d love to line the walls with luxury ribbon… Farrisilk, D. Stevens, Nancy Brown, and Regency International as far as the eye can see. There will be rows and rows of high-end ornaments. The back will house a craft studio where I will host all in-person make-and-take events. Attached will be a quaint cottage-style coffee shop where locals can come try seasonal lattes, freshly ground coffee, and house-made danishes. My vision is so clear, it’s almost like it’s already happened. Every day I’m just taking one step closer to my goals.”

TV Appearances

In December of 2024, Bay Area Wreath Co.’s products were featured on Bloom TV. Founder of the St. Pete Girl Bosses, Sandy Bean, took one of Charlotte’s wreaths to display on set for the release of the St. Pete Gift Guide. The purpose of this segment was to raise awareness for local businesses trying to recover after recent devastating hurricanes. Patrons can help support local business by doing their holiday shopping with the St. Pete Gift Guide, a curated shopping guide in which Bay Area Wreath Co. was featured.

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In December of 2024, Bay Area Wreath Co. was featured for the second time on a Christmas-themed segment on WFLA’s Daytime TV. Owner and CEO of Bay Area Wreath Co., Charlotte Bertha, coached hosts Maggie Rodriguez and Farron Hipp on how to make a Christmas wreath. In this fun and exciting segment, she instructs the hosts on how to design their own custom wreaths. Here she uses accents of rose-gold, white, and traditional gold. She also offers some insider tips as well as some of the DO’s and DON’Ts of wreath making. This clip offers a snapshot into just how fun and easy it is to design and create a custom wreath at home.

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In October of 2024, Bay Area Wreath Co. was featured for the first time on a fall-themed segment on WFLA’s Daytime TV. Charlotte Bertha coached hosts Maggie Rodriguez and Farron Hipp on how to make a simple and sweet Halloween ghost wreath swag. This clip showcases Charlotte’s talent and expertise and demonstrates how easy and fun it is to create custom wreaths – perfect for any holiday or occasion!

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